ARTISTRY: Captivating colour
ARTISTRY
Launching 6 March 2014: the new ARTISTRY SIGNATURE COLOUR Lipstick Collection.
Make-up tip
"To extend the wear of your lipstick and create more drama, line your lips with your desired ARTISTRY Lip Define Liner and use it to completely colour the lips. Once prepared, apply ARTISTRY SIGNATURE COLOUR Lipstick or Sheer Lipstick to the lips directly from the tube. Begin with the top lip. Starting at the centre of the lip, apply lip colour from the centre to the corner following the natural shape of your lips. Repeat on the bottom lip."
- Rick DiCecca, Global Makeup Artist
Product info
ARTISTRY SIGNATURE COLOUR Crème Lipsticks
01. Beige Peach – perfect nude
Order no. 115378
02. Rich Cocoa – bronzed brown
Order no. 115379
03. Bellini - perfect peach
Order no. 115380
04. Sweet Blush – pink nude
Order no. 115381
05. Tiger Lily – golden coral
Order no. 115382
06. Daring Red – luminous red
Order no. 115383
07. Ballet Pink – cool rose
Order no. 115384
08. Rose Petal – pink berry
Order no. 115385
09. Havana Rose – warm rose
Order no. 115386
10. Nutmeg – rosy brown
Order no. 115387
11. Primrose – shimmer berry
Order no. 115389
12. Bougainvillea – subtle fuschia
Order no. 115390
13. Silk Lilac – perfect peach
Order no. 115391
14. Taffeta Rose – neutral mauve
Order no. 115393
15. Wild Orchid – medium mauve
Order no. 115394
16. Velvet – deep plum
Order no. 115395
ARTISTRY SIGNATURE COLOUR Sheer Lipsticks
50. Clear Balm – sheer shine
Order no. 115398
51. Red Kiss – sheer red
Order no. 115399
52. Princess – sheer fuschia
Order no. 115400
53. Tulip Pink – sheer rosy pink
Order no. 115401
54. Apricot Glace – sheer apricot
Order no. 115402
55. Candy – fresh rose
Order no. 115403
56. Natural Pink – sheer nude
Order no. 115404
57. Honey – sheer tawny
Order no. 115405
Last year's New York Fashion Week saw designers give traditional autumn fashion a modern twist: soft pastels combined with vivid bright colours. Pantone, the global authority on colour for more than 20 years, surveyed the designers and reported: “Inspired by a mixture of blooming flowers, travels abroad and strong, confident women, designers use colour to refresh, revive and defy conventional wisdom,” creating a colourful equilibrium.
Designers were pairing pastel hues of blue, violet and green with bold signature colours such as fuchsia and crimson for an au courant look. Defying conventional wisdom, soft pink was used to offset bombshell red. Neutrals were combined with everything from warm nudes and browns to autumn 2014’s hottest make-up trend: coral-to-red lipstick.
ARTISTRY™ is launching its brand-new lip colour collection: ARTISTRY SIGNATURE COLOUR Lipsticks in two textures: classic crème and sheer, lightweight texture. A selection of seven Sheer Lipsticks with delicate hints of colour allow the natural texture of our lips to show through and can be balanced well with dramatic eye make-up. Sixteen vivid crème shades with full-colour finishes provide a classic lipstick look and feel, and offer the perfect balance with subtle eye make-up to reflect this season’s make-up trends.
Experience a new formula
It’s not just the sumptuous colours that make the ARTISTRY SIGNATURE COLOUR Lipstick Collection so enviable. The trademarked formula of the SIGNATURE COLOUR Crème Lipsticks is infused with natural oils to lock in 36% more moisture. Not only are lips beautifully soft and smooth, conditioned and hydrated, but the new formula prevents bleeding and feathering. The new SIGNATURE COLOUR Sheer Lipstick formula was designed to afford the perfect balance of colour and sheer shine. SIGNATURE COLOUR pigments were used for the entire line to ensure the perfect amount of colour and coverage.
New range of stunning shades
The new ARTISTRY SIGNATURE COLOUR lipstick shades range features all three colour classifications: beige-to-brown, coral-to-red and pink-to-berry. Go for a natural look with Beige Peach, Sweet Blush or Natural Pink, or apply Clear Balm, which contains SPF 15 to protect your lips from UVA/UVB rays and provides deep hydration. Complement autumn with pastels of Silk Lilac, Wild Rose and Tulip Pink. Put on Velvet, Daring Red and Bougainvillea as a vivid reminder of this year's trends.
The shades shown below on the left are the Crème Lipsticks and those on the right are the Sheer Lipsticks. Please note the numbers below are the shade codes, also placed on the packaging.
Beige-to-Brown
Coral-to-Red
Pink-to-Berry
Beauty and technology
Like all ARTISTRY products, the packaging is as prestigious as the product is luxurious. The elegant, uplifting design of the award-winning ARTISTRY Crescendo packaging is now a hallmark of the SIGNATURE COLOUR Crème Lipsticks and Sheer Lipsticks. The distinctive gold cap with black trim announces the classic crème lipstick, while a black cover and gold body heralds the sheer lipstick.
With its new twist and click design, ARTISTRY designers have pulled out all the stops. The patented technology of the new packaging system was meticulously engineered over four years of development. More than 40 quality assurance tests were run to ensure that the 17 parts stay closed and the cap locks in place.