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Your perfect match


Achieve smooth, vibrant skin that looks younger.

A newly launched range of anti-ageing foundations from the ARTISTRYTM YOUTH XTENDTM collection works perfectly to beautify and benefit your skin. Not merely a base make-up layer, YOUTH XTEND Smoothing Lifting Foundation is also an amazing skin care product!

Beauty meets science

ARTISTRY YOUTH XTEND Smoothing Lifting Foundations promote smoother, younger-looking skin, and restore youthful vibrancy in a perfectly matched shade. The formulation, developed by a team of ARTISTRY scientists and Global Makeup Artist Rick DiCecca, contains ARTISTRY YOUTH XTEND Technology that has been shown to lift and firm the look of skin with continued use. Extend the youthful look of your skin into the future! Special high-resolution light-reflecting optics instantly soften the look of fine lines and wrinkles, delivering radiance. While a sunscreen (SPF 20 PA+++) helps prevent future damage caused by UV exposure.
Sensitive skin? Don't worry – this product has been created for all skin types.

A beautiful experience

When using YOUTH XTEND Smoothing Lifting Foundation, expect to see radiant, younger-looking skin in any light. You'll see immediately that fine lines and wrinkles are softened. Over time, skin will appear visibly lifted and firmed. The unique formula will not settle into fine lines, so your skin will appear flawless.
ARTISTRY YOUTH XTEND Lifting Smoothing Foundation offers buildable medium to full coverage. Use as much or as little as you need for your personal skin type. For skin that's visibly uneven in tone, or which has spots or freckles, enough coverage will be provided to camouflage small flaws, while providing a natural end result.

Pleasure in the details

This special range of foundations contains an exclusive fragrance, developed purely for the ARTISTRY YOUTH XTEND skin care line. A delicate bouquet of jasmine, magnolia, green tea, citrus and cedarwood will turn make-up application into a heavenly scented pleasure!
What’s more, the foundation comes in an elegant package design, in distinctive colours, made from high-quality materials – complementing the rest of the YOUTH XTEND range. Amway has named this design 'Crescendo', in reference to the music term of the same name. These packages are true works of art. As Olivier Van Doren, President and Worldwide Creative Director of SelectNY who created the design says: “The graceful upward slope of the cap and the sophistication and confidence of the tall, sleek bottle allude to a beautiful journey forward when using the foundation”.

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