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Foundation 101: skin-perfecting products

Beauty & Grooming

Choose the best base for your best face

Face makeup comprises many flattering functions, from presenting an even complexion with your desired finish to establishing a smooth canvas for colour cosmetics. ARTISTRY™ covers all bases for correcting, mattifying and perfecting – often with additional skincare benefits.

You got the lowdown on liquid foundations in part 1 of our Foundation 101 series. There are, however, lots of different face makeup products, each with targeted attributes. We help you get the balance right for a flawless start.

Kind camouflage

We all suffer from little pimples, red patches or under-eye dark circles occasionally. This is where a concealer becomes our best friend. Gently blend the right shade of EXACT FIT Perfecting Concealer, with its non-creasing and non-comedogenic formula, over any smaller areas you wish to disguise. For larger uneven areas, build up coverage using a CC cream.

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Apply your foundation and concealer the right way for a fresh, even finish

BB or CC?

Beauty Balm (BB) creams and Colour Correcting (CC) creams share a few attributes:

  1. help even out the appearance of your complexion

  2. wear either alone as subtle coverage or as a foundation base

  3. soothe skin with extra hydration and offer UV protection

Matching the right product in the right shade with the right finish goes a long way in achieving a flawless base

If you suffer from hyperpigmentation, with patches of discoloration, a CC cream is just what you need. ARTISTRY Ideal Radiance™ Illuminating CC Cream diminishes dark “age spots” and helps brighten the skin for a healthy glow.

For light, sheer coverage or a base to make foundation sit for longer, a BB cream is ideal. ARTISTRY EXACT FIT™ Beauty Balm Perfecting Primer blends well into every complexion, blurring the appearance of blemishes with a seamless finish. It can even be used around the delicate eye area.

Powder perfection

To calm unwanted shine and set face makeup, apply a powder, like ARTISTRY EXACT FIT Translucent Pressed Powder, with a sponge. For even, tailored coverage, choose your matching shade of Powder Foundation. For a silkier finish, sweep on your shade of the Perfecting Loose Powder with the ARTISTRY Powder Brush.

Now you can leave the house with a gorgeous complexion – or start adding some lovely colour and definition to your look!

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