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Let's talk about men

Beauty & Grooming

Cross-selling across Amway product lines to your male customers.

Designed for the modern man with a busy lifestyle, the HYMMTM men's grooming range offers plenty of cross-selling opportunities alongside Amway's other product lines. Help your customers start the day looking perfectly groomed and make sure they support inner wellbeing with NUTRILITETM and XSTM products.

The precision shave

First, introduce your customers to HYMM Shave Gel and HYMM Foaming Shave Gel, both ideal for a perfectly shaped beard or a smooth shave. As with so many Amway products, the HYMM range contains natural ingredients that are gentle to the skin: extract of fennel seeds in the HYMM Shave Gel, for example, contains essential oils that soften the beard and soothe while you’re shaving. To help create exact lines along the cheeks or under the chin, the HYMM Shave Gel is translucent – perfect to use with the HYMM 5-Blade Razor to achieve today's sharp styling trends.

The alternative to our shaving gel is the HYMM Foaming Shave Gel, which transforms into a rich foam, increasing razor glide and conditioning the skin as you go. The formula is enriched with botanical liquorice root extract to help reduce irritation, while surfactants soften beard hair for an easy shave.

Texture and definition

If your customer's interested in the shaving products, ask him next about his preferred hairstyle. What sort of shampoo does he use? Is his hair thinning? And which products does he use to style it?

Recommend SATINIQUETM hair products (all are suitable for men), and demonstrate how the hair can look when it's finished off with Texturing Matte Wax. This product is ideal for short hairstyles, wherever you want to create texture and definition. Just a small amount tames flyaway hair, separating and defining shape without making hair look greasy – so your style stays in place even when the day gets hectic.

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